The Brainstorm Basics

Brainstorming or discussing a topic in order to produce ideas that correspond to the original topic or lead to an expanded understanding of the topic at hand. Brainstorming can be the greatest tool in anyone's arsenal that can lead to some great ideas. When you are brainstorming there are a few things to remember in order to stay on track and achieve the outcome that you desire. Stay on topic with your group, it might seem like an easy task at first but once you are throwing out ideas and chatting with your team it is very easy to get side tracked on what you had last night for dinner. Determine a structure or boundary to stay on topic but do not discourage crazy thinking. The final tip in order to succeed in brainstorming with your team is to write down every idea, there is no such thing as to many ideas and you can always expunge an idea or combine multiple ideas.

References https://www.wrike.com/blog/techniques-effective-brainstorming/